The National Consumers League developed these tips with the support of MasterCard International.
Guard your personal information
Don't provide information that you're uncomfortable giving.
NEVER give anyone the password that you use to log on to your online account
or Internet Service Provider.
Don't provide financial account information unless you are paying for a purchase
using that account.
Check the seller's reputation
Learn as much as you can about companies or individuals BEFORE you do business
with them.
Check with the Better Business Bureau and your state and local consumer agencies
to find out about complaints.
See if the Web site has a feedback forum where people can put information about
their transactions.
Ask your friends about their favorite online merchants.
Bear in mind that just because a seller has no complaints or a good reputation,
it doesn't guarantee that things will go smoothly for you.
Consider taxes and shipping costs
There may be taxes or duties on your purchase, especially if the transaction
is international.
Factor in shipping and handling charges as well to determine the total cost.
You may also have to pay for shipping if you want to return the item.
Ask about insurance
Will the seller pay to insure the shipment, or is it your expense?
How much does it cost?
Is other insurance available to protect you if you don't get what you paid
for or if you are dissatisfied?
Some auction sites provide insurance to buyers. Be sure you know how insurance
programs work and how much they cover.
Pay the safest way
Credit cards are generally the best way to pay because you have legal rights
to dispute the charges if the product or service is misrepresented or never
delivered.
You also have limited liability if your card number is stolen or misused. You
don't necessarily have the same protection when you are billed through other
third parties, such as your telephone company. And your legal dispute rights
are not the same when you pay with a debit card as with a credit card, though
most debit card issuers voluntarily offer similar protection. If you pay by
check or money order, by the time you realize there is a problem your money
will probably be gone.
Use an escrow service
When dealing with individuals or companies that can't accept payment by credit
card, escrow services can provide protection. They hold your money until you
have confirmed that you received the product or service and then release the
payment to the seller. There is a small fee, but the peace of mind is worth
it.
Keep records
Print out all the information on your transaction, including the product description,
delivery information, privacy policy, warranties, and any confirmation notices
that the seller sends you.